Pearson VUE Ebook

Design / Writing
white pencils layout next to each other with tan pencil on the end, collectively creating upward trend line horizontally across teal background





Pearson VUE / Certiport


Copywriting, Design

01 The Project

We wrote and designed an ebook for Certiport, a Pearson VUE company, on the benefits of a technical education that includes the opportunity for certifications. We then executed a campaign, complete with a landing page and social and banner ads, to drive interest in this gated offer.

Ebook opened to see full spread design of the tackling the skill gap content page with pull quotes and highlighted statistics
Ebook opened to see right page of the so few qualified workers content page with white background and teal right side bar with pulled stats
Landing page design showcase for ebook download call to action, with same pencil image on the left with copy and form fill on the right
Ebook cover mockup with teal background and stacked pencil image with title so many jobs, so few qualified workers
Ebook opened to see left page of the so few qualified workers content page with teal background and copy layout